Harteis Business Insights: Movie and Music Phones

by Fred Harteis

If you yet haven’t watched video, movie clips or listened to audio on your wireless phone or other device, it is coming. The young adult audience is the most likely market. According to IDC From a technological point of view, a compelling video and audio experience over wireless networks and devices has arrived. IDC predicts that by 2009, over 30 million US wireless subscribers will be consuming commercial video/TV content and services over their wireless devices.

Like any new idea, there will be challenges. Some of the major challenges facing the commercial video and television marketplace will come from a content availability, network and handset capability. This combination is likely to keep penetration/use levels relatively low. However, IDC anticipates that annual revenue will still top the $3 billion mark within the next four years. It’s definitely a growth industry.

About columnist Fred Harteis
Information: Fred Harteis, owns Harteis International and serves on the Independent Business Owner Association International (IBOAI) board. A background in construction and agri-business laid Harteis’ business foundation. Under Fred’s leadership and vision, Harties businesses like Harteis Associates have grown exponentially.

Keywords: Fred Harteis, Harteis International, Jerry Harteis of Harteis Associates, Business Wireless News

© 2006